La lucha contra la rosácea se hace viral y body-positive gracias a la campaña #RosaceaNoFilter

Cualquiera que sufra rosácea sabe bien la incomodidad que provoca. Porque la piel se seca y se inflama de forma extrema. La irritación, tirantez y escozor es algo con lo que muchas personas tienen que lidiar cada día. Por no hablar de las rojeces que cubren el rostro y muchas otras zonas del cuerpo y que se pasan el día escondiendo con maquillaje. Hasta ahora, porque esta campaña quiere dar visibilidad a la rosácea y hacerla viral a golpe de selfie body-positive.

Im still hot, it just comes in flashes #rosacea #rosaceaawarenessmonth #sexyinmyskin #ownit #jessicainthera Xx Jess

Did you know that April is rosacea awareness month Youve probably seen me talk about how rosacea has affected me, but Ill share a bit more. Ive only recently become comfortable posting pictures of my face with no foundation. 99% of the time, I dont leave my house without it. Not because Im embarrassed, but because I get tired of answering questions or explaining that - yes I am wearing sunscreen and no its not a sun burn or acne Right now, this is under control - its not inflamed or sore. This is a good skin day. Can you believe that The bad days are awful - bright red cheeks and nose, little sore bumps everywhere that drain fluid. Its miserable and painful. I always had decent skin growing up, but around the age of 30, I started to notice a red flush to my cheeks and small bumps. It slowly progressed each year - it has now spread to my forehead. Theres no cure but there are certain things to avoid (sun, alcohol, spicy foods, stress) as well as laser treatment and a few products that help my inflammation. I cant even begin to explain how difficult it is to share about skincare and have skin that literally has a mind of its own and looks neglected. I spend so much time taking care of myself but my skin makes me look like Im lying. I had to overcome that and embrace it. This is me When things dont affect us, its easy to continue on uneducated. Im guilty of that. I would challenge you to take a minute and do a little research. Maybe youve even been suffering with it and didnt know what it was. . . . . #rosaceaawarenessmonth #rosacea #rosaceanofilter #beyondthevisible #picoftheday #photooftheday #womanempreneur #femalepreneur #lifestyleblogger #mombosslife #perfectlyposh

La campaña se llama #RosaceaNoFilter y, como su propio nombre indica, se basa en mostrar esta condición de la piel de forma cruda, sin Photoshop ni maquillaje por encima. El objetivo es aumentar su visibilidad, darle importancia y eliminar el estigma beauty que sufren 400 millones de personas cada día. Especialmente ahora en abril, el Mes de la Rosácea. Por supuesto, sigue la línea del body-positive en social media, mostrando tantísimas imágenes de mujeres con esta enfermedad dérmica que buscan normalizar su problema.

En Trendencias Belleza

#SideProfileSelfie, el movimiento body-positive que pretende acabar con el estigma de la nariz grande

#AD in partnership with Galderma and Beyond The Visible. April is #rosaceaawarenessmonth and so @rosacea_beyondthevisible have created an important campaign that I'm taking part in to encourage my fellow 'rosaceans' to live with #RosaceaNoFilter. And that doesn't just mean showing the physical effects of rosacea (as I'm doing in this selfie) but also by talking candidly and sharing our individual stories - with no filter. Raising awareness of this condition is so important to me and I'd LOVE your help spreading the word. Please post your rosacea selfie along with the hashtag #RosaceaNoFilter and help me show the many faces - and stories - of rosacea. I'm going to be posting some of the selfies shared with the hashtag in my Instagram stories so you can find other people to follow and support, so do keep an eye out for that. I've also written a blog post about this campaign with some of my tips for confidence - I'm putting a link to that in my stories as well if you fancy a nosey

Before After I'm so busy at the moment, gearing up for Rosacea Awareness Month on top of all my other work. My skin is doing its best to keep up with me, but I feel like I'm on the brink of a big flare up. Does anyone else get mini warnings of flare ups Make up details Foundation, lipstick, concealer - @sephoracollection applied with @beautyblender Mascara - @maybelline Brows - @stilauk (gifted) and @urbandecaycosmetics Blusher, highlighter, eyeshadow - @glossier

Esta iniciativa tan inspiradora ha llenado nuestros feeds de Instagram de imágenes así de poderosas, con mujeres compartiendo su lucha contra la rosácea para animar a otras con la misma condición a compartir sus experiencias, apoyarse y ayudarse. En palabras de su embajadora Lex Gillies:

"La rosácea es más que una enfermedad visible de la piel. Es una lucha diaria y constante. A menudo nos sentimos avergonzadas y juzgadas, puede aislar mucho. Por eso necesitamos unir a la gente en el Mes de Visibilidad de la Rosácea, para usar nuestra voz unificada y romper el estigma."

Fotos | @talontedlex.

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